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E-Mail remains the best way to directly contact your audience. With careful audience analysis, great creative and powerful analytics, MakeMyRank.com helps organizations create ethical opt-in e-mail campaigns that increase customer and member loyalty. |
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| Strategy |
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| As a full-service agency, MakeMyRank.com can review your message, organization and audience to help you determine whether e-mail is a viable option. Then we can build a strategy that will work best. |
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| List Building |
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| We help our clients build subscription lists through web site opt-in forms, invitations and incentive strategies that insure true opt-in campaigns. |
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| Copywriting |
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| Good copy makes the newsletter. Our copywriting team will work to create the perfect headline, subject and message for your e-mail marketing. |
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| Creative |
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In e-mail, need to get your message across in a very small space - sometimes just the Outlook preview window. MakeMyRank.com creates e-mail designs that look great in the confines of today's e-mail clients. Our e-mail creative loads fast and is carefully created to avoid the large images, hidden content and excessive styling that can trip overzealous spam filters. |
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| Testing |
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| uses A/B and multi-variety testing to find the best combination of creative copy and landing pages |
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| Administration |
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Using the What Counts e-mail marketing system, we prevent duplication, track opt-outs and remove incorrect addresses, insuring a clean, usable list. We can also provide you with access to your own account, so that you can use our templates to send e-mails as needed. |
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| Measurement |
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Every campaign is tracked, showing e-mails opened and links clicked, so that we know how different creative and messages perform. With that data you can adjust your message, modify other campaigns or relax in the knowledge that your investment is working.
We don't implement fire and forget e-mail solutions - we partner with our clients for long-term success with a well-defined audience. We think that says a lot. |
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| Contact us today to discuss your e-mail campaign at optin@MakeMyRank.com. |
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